How Open Banking Helped Lithuania’s Vinyl Store Modernise Payments — Without Breaking the Groove

Introduction: A Fast-Changing Payments Landscape in Lithuania

Lithuania’s digital economy is growing fast, and so are consumer expectations. While cards and cash are still common, shoppers are increasingly open to faster, more seamless alternatives — especially for online purchases. Mobile and online banking penetration is among the highest in the EU, and Open Banking solutions are gaining ground as businesses look for better ways to serve local and cross-border customers.

The Merchant: Plokštelė.lt — The Vinyl Store That Moves with the Times

Founded in 2011, Plokštelė.lt is Lithuania’s go-to destination for music lovers, offering a wide range of vinyl records, CDs, and audio equipment. With a loyal customer base and a growing number of international orders, the team behind Plokštelė.lt knew it was time to upgrade the checkout experience.

The Challenge: Old-School Payments in a New-Age Store

Despite its modern e-shop, Plokštelė.lt was relying on traditional card payments and manual bank transfers — both of which created friction:

• High processing fees of up to 2.5–3%
• Delayed settlements (1–3 business days)
• Occasional abandoned checkouts, especially among mobile users

The team was looking for a faster, cheaper, and more user-friendly solution — ideally one that wouldn’t require app downloads or complex setup.

The Solution: Switching to Noda’s Pay-by-Bank Checkout

Plokštelė.lt integrated Noda’s Open Banking-powered checkout into its payment flow. The process was fast and required minimal development time.

With Noda, customers could:

• Pay directly from their bank app in just 2 taps
• Skip card details or additional registration
• Receive instant confirmation of payment

The Impact: Better Conversion and Lower Costs

Since the switch, Plokštelė.lt has seen noticeable results:

Looking Ahead: More Records, Fewer Payment Headaches

With hundreds of vinyl orders processed monthly, Plokštelė.lt continues to enjoy the benefits of real-time, bank-based payments.

Ready to Modernise Your Payments?

Want to see how Noda can help your business in Lithuania or beyond? Get in touch to start your integration.